When you're the parent company of two of the most iconic names in sports - Bauer Hockey and Cascade Maverik Lacrosse - your wholesale operations need to match the speed, complexity, and global scale of your brand.
That’s why PEAK selected Envoy B2B Enterprise Edition to modernize and unify its wholesale B2B infrastructure across all regions and product lines. After a rigorous, competitive RFP process, PEAK chose Envoy for our ability to deliver a highly customized, full-service solution with predictable costs - all built on our MSAAS (Managed Software as a Service) model.
Why PEAK Chose Envoy B2B
PEAK’s decision to partner with Envoy wasn’t just about selecting a platform - it was about selecting a strategic partner capable of delivering across every stage of the wholesale lifecycle:- Custom-built for complexity: PEAK needed a solution flexible enough to adapt to the unique needs of both hockey and lacrosse product lines, across a range of global markets. Envoy delivered a platform tailored to their workflows, branding, user roles, and sales processes - without the limitations of a rigid off-the-shelf system.
- Enterprise-grade infrastructure: From cloud hosting and deployment to scaling across multiple brands and regions, PEAK required a true enterprise solution. With Envoy, infrastructure is bundled into the service, eliminating the burden of managing servers, uptime, or performance.
- SAP integration: At the heart of the modernization effort was a deep integration into PEAK’s existing SAP ERP environment. Our technical team delivered a robust, custom SAP connector to ensure seamless data flow between Envoy and their core systems - enabling accurate inventory, pricing, and order sync across all channels.
- Global training & support: Envoy isn’t a “set it and forget it” platform. Our team worked closely with PEAK’s global staff to roll out training and support across multiple regions, ensuring adoption and success from day one. Our ongoing support model means they continue to get hands-on help whenever needed.
MSAAS: Flexibility Meets Full-Service
What makes Envoy B2B Enterprise Edition unique is our MSAAS model - Managed Software as a Service. Unlike typical SaaS platforms that offer limited configuration and leave brands to fend for themselves, MSAAS provides:- Custom platform delivery
- Predictable pricing
- Dedicated support
- Bundled infrastructure and hosting
- Faster time to launch
A Foundation for Growth
With Envoy B2B at the center of their wholesale transformation, PEAK now has a platform purpose-built for growth - ready to scale with their teams, expand into new regions, and support future product launches.Because at the enterprise level, your wholesale platform isn’t just a tool. It’s infrastructure.
And with Envoy B2B, it’s infrastructure you don’t have to build alone.